Strathmore Digital Advertising Academy is a partnership between @iLabAfrica and Google to offer Digital Advertising training and certification using Google’s digital advertising technology and tools such as Google AdWords, Google Analytics, Google AdWords API, and others. The aim of the Academy is to provide world-class training in Digital Advertising to enable local businesses, institutions, organisations, start-ups and advertising agencies maximise their presence in the digital space.The Academy targets young professionals in the area of sales and marketing, 3rd or 4th year students from Strathmore University and other institutions, and individuals who have interest in acquiring necessary skills for digital advertising.
@iLabAfrica is a Google Partner and a Center of Excellence in Digital Advertising at Strathmore University. The Digital Advertising Faculty at @iLabAfrica comprises experts trained at Google HQ in Dublin, Ireland. The lecturers include Elizabeth Wamicha, Bernard Chiira and Tabitha Mberi.
The course comprises 45 hours of teaching over a 8 week period and covers: AdWords Fundamentals, Advanced Search and Advanced Display. In between the modules, there is 1 week for revision and exam.
Learners will be required to sit for the AdWords Fundamentals exam and, at least, one Advanced exam to become Google Certified Digital Advertising professionals.
Learners who successfully complete the course will receive a joint certificate from Google and @iLabAfrica.
NOTE: Please ensure you indicate the name of the course i.e. Digital Advertising Course while making the payments.
Students: 13th March- 5th May 2017.
Our students have emerged Top, twice in a row in the Google Online Marketing Challenge.